{"id":1860,"date":"2023-10-23T01:52:36","date_gmt":"2023-10-23T04:52:36","guid":{"rendered":"https:\/\/hsmailatam.org\/?page_id=1860"},"modified":"2026-06-05T10:43:52","modified_gmt":"2026-06-05T13:43:52","slug":"roc-colombia-bogota","status":"publish","type":"page","link":"https:\/\/hsmailatam.org\/en\/hsmai-colombia-bogota\/roc-colombia-bogota\/","title":{"rendered":"ROC (Revenue Optimization Conference) Colombia \u2013 Bogot\u00e1"},"content":{"rendered":"
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HSMAI ROC COLOMBIA 2026<\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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On June 2nd, HSMAI ROC COLOMBIA 2026 was held at the DoubleTree by Hilton Bogot\u00e1 Calle 100.<\/p>

The meeting brought together professionals from the hotel sector to discuss B2B channels, pricing, distribution, artificial intelligence, GDS and revenue management in an increasingly changing market.<\/p>

A day of learning, exchanging experiences and connecting with industry leaders.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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HSMAI ROC COLOMBIA 2025<\/span>
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On July 3rd, the HSMAI ROC (Revenue Optimization Conference) Colombia was held at the Embassy Suites by Hilton Bogot\u00e1. The event brought together hospitality industry professionals for a day of knowledge, strategies, and valuable connections.<\/p>

The conference was a success, with inspiring presentations addressing key topics for industry development. Attendees were able to access relevant and up-to-date content focused on revenue optimization and strengthening the hotel business.<\/p>

In addition to the presentations, the event offered networking opportunities where participants exchanged ideas and strengthened relationships with other industry leaders.<\/p>

Thank you all for making this unforgettable edition possible!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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HSMAI ROC COLOMBIA 2024<\/span>
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On July 15, the Embassy Suites by Hilton in Bogot\u00e1 hosted the 1st HSMAI ROC (REVENUE OPTIMIZATION CONFERENCE) Colombia, an event that brought together hospitality industry professionals for a day of learning and exchange of ideas.<\/span>

The event was a success, with incredible talks covering a variety of topics. Attendees had the opportunity to learn from excellent experts such as Felippe Campanha.<\/span>, <\/span>\u00a0Paula Gaviria,\u00a0<\/span>Jefferson Giraldo, Diego Torres, Carolina Gomez,\u00a0<\/span>\u00a0Juan Carlos Galindo,\u00a0<\/span>Alejandro Carvajal, Holman Ramirez<\/span>\u00a0and\u00a0<\/span>Esther Bustamante<\/span>,<\/span><\/p>


In addition to the conferences, the event also featured a networking space, where participants could connect with other hospitality industry professionals and exchange experiences.<\/span>

Thank you all for making this event amazing!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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HSMAI Associates<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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COURTESY<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSend an email to contacto@hsmailatam.org confirming your presence<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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COP $\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBuy now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

HSMAI ROC COLOMBIA 2026 El 2 de junio, la HSMAI ROC COLOMBIA 2026 se realiz\u00f3 en el DoubleTree by Hilton Bogot\u00e1 Calle 100. El encuentro reuni\u00f3 a profesionales del sector hotelero para conversar sobre canales B2B, pricing, distribuci\u00f3n, inteligencia artificial, GDS y gesti\u00f3n de ingresos en un mercado cada vez m\u00e1s cambiante. Una jornada de […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":4500,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-1860","page","type-page","status-publish","hentry"],"yoast_head":"\nROC (Revenue Optimization Conference) Colombia - Bogot\u00e1 - HSMAI Latam<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hsmailatam.org\/en\/hsmai-colombia-bogota\/roc-colombia-bogota\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ROC (Revenue Optimization Conference) Colombia - Bogot\u00e1 - HSMAI Latam\" \/>\n<meta property=\"og:description\" content=\"HSMAI ROC COLOMBIA 2026 El 2 de junio, la HSMAI ROC COLOMBIA 2026 se realiz\u00f3 en el DoubleTree by Hilton Bogot\u00e1 Calle 100. El encuentro reuni\u00f3 a profesionales del sector hotelero para conversar sobre canales B2B, pricing, distribuci\u00f3n, inteligencia artificial, GDS y gesti\u00f3n de ingresos en un mercado cada vez m\u00e1s cambiante. 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