{"id":3257,"date":"2024-06-03T15:42:19","date_gmt":"2024-06-03T18:42:19","guid":{"rendered":"https:\/\/hsmailatam.org\/?p=3257"},"modified":"2024-06-03T15:42:23","modified_gmt":"2024-06-03T18:42:23","slug":"seis-consejos-sobre-la-confiabilidad-de-los-datos","status":"publish","type":"post","link":"https:\/\/hsmailatam.org\/en\/seis-consejos-sobre-la-confiabilidad-de-los-datos\/","title":{"rendered":"Six tips on data reliability"},"content":{"rendered":"

As our industry and technology become more complex, reliable data is essential.<\/p>\n\n\n\n

Managing a pricing strategy to drive REVPAR is just one layer of the equation. When implementing a new system, the best outcome is an integration that allows for a holistic view of the new data available.<\/p>\n\n\n\n

Even with access to data, we must be careful with accuracy to avoid a \u201cgarbage in, garbage out\u201d scenario when making decisions.<\/p>\n\n\n\n

The HSMAI USA Revenue Optimization Leaders Council discussed this topic and shared their top secrets for achieving \u201cclean\u201d data:<\/p>\n\n\n\n

    \n
  1. Clean data = clear decisions<\/strong>
    Having reliable data doesn't just mean having organized spreadsheets. It's the foundation for making decisions that drive results.<\/li>\n\n\n\n
  2. Centralize systems<\/strong>
    The more we integrate, the more fragmented our data can become. A single source of truth in a centralized system can ensure everything is aligned and lead to better decisions.<\/li>\n\n\n\n
  3. Sharing data<\/strong>
    Sharing data across Sales, Marketing, Distribution, Operations, and RM teams can help create strategies that align with guest preferences and behaviors.<\/li>\n\n\n\n
  4. 'Don't miss the forest for the trees'<\/strong>
    Instead of getting bogged down in the details, take a step back and look at the bigger picture of the data.<\/li>\n\n\n\n
  5. Be adaptable<\/strong>
    If the current system or approach continues to try to fit a square into a round hole, it may be time to look for alternatives.<\/li>\n\n\n\n
  6. AI can help<\/strong>
    Let machines do the heavy lifting of data analysis and automated processes. This allows us to focus on what humans do best: creating, innovating, and building genuine relationships.<\/li>\n<\/ol>\n\n\n\n

    <\/p>\n\n\n\n

    <\/p>","protected":false},"excerpt":{"rendered":"

    As our industry and technology become more complex, reliable data is essential. Managing a pricing strategy to drive REVPAR is only one layer of the equation. When implementing a new system, the best outcome is an integration that allows for a holistic view of the newly available data. Even [\u2026]<\/p>","protected":false},"author":4,"featured_media":3258,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14,50],"tags":[],"class_list":["post-3257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia","category-revenue-management"],"yoast_head":"\nSeis consejos sobre la confiabilidad de los datos - 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