{"id":3732,"date":"2024-10-01T16:54:37","date_gmt":"2024-10-01T19:54:37","guid":{"rendered":"https:\/\/hsmailatam.org\/?p=3732"},"modified":"2024-10-01T16:54:42","modified_gmt":"2024-10-01T19:54:42","slug":"cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos","status":"publish","type":"post","link":"https:\/\/hsmailatam.org\/en\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/","title":{"rendered":"Five tips for recruiting, developing, and retaining talent to increase your revenue."},"content":{"rendered":"

By Jennifer Hill, Vice President of Commercial Strategy, Kalibri Labs, HSMAI Americas Revenue Optimization Advisory Board Member<\/p>\n\n\n\n

Needless to say, we've seen a lot of changes in recent years, mainly due to the expansion of AI tools and the strong generational shift.<\/p>\n\n\n\n

<\/p>\n\n\n\n

The global hotel market is expected to reach $5,816.66 billion by 2027, growing at a compound annual growth rate (CAGR) of 5.51% in 2023. This indicates a robust and expanding industry, which may be attractive to professionals considering a career in hotel sales, revenue, and marketing. Why does it seem so difficult?<\/p>\n\n\n\n

HSMAI's Revenue Optimization Advisory Council provides insight into how this issue challenges our industry in terms of talent identification, recruitment, and retention.

<\/p>\n\n\n\n

Here are the five conclusions:
<\/p>\n\n\n\n

    \n
  1. Adequate compensation<\/strong>
    A key obstacle to attracting top talent is offering competitive compensation. We struggle to compare salaries effectively, given the delicate balance between profitability and attractive salaries. Tools such as salary surveys, salary transparency laws, and internal adjustments based on exit interviews are increasingly being used. Furthermore, a worrying trend has emerged: talented individuals are leaving hospitality for sectors such as banking, attracted by better pay and more sociable schedules. This shift requires a reevaluation of compensation strategies in our industry.
    <\/li>\n\n\n\n
  2. Professional development and employee engagement<\/strong>
    Professional development opportunities are essential not only for attracting but also for retaining talent. Innovative programs such as the JI for H1B initiative and HSMAI certifications are having a significant impact.
    By investing in comprehensive development plans and creating cross-functional teams, hotels not only improve their skills but also promote loyalty and reduce turnover. This holistic approach to employee engagement is proving essential for creating a strong and healthy workforce.
    <\/li>\n\n\n\n
  3. Commercialize the discipline<\/strong>
    Attracting talent for revenue optimization roles requires a creative marketing approach. Emphasizing the dynamic and multifaceted nature of the hospitality industry can make these roles more attractive. The focus should be on the industry's excitement and diversity, showcasing opportunities beyond traditional service roles.
    <\/li>\n\n\n\n
  4. Retention strategies and performance incentives<\/strong>
    Retention is just as crucial as recruitment. Performance-based incentives, while effective, pose challenges, especially when they create significant salary discrepancies from year to year. Flexibility in work arrangements and recognition of the impact of economic conditions on salary expectations are emerging as key factors in retaining talent. This adaptability, combined with a variety of experiences in different roles, can help maintain employee interest and engagement.
    <\/li>\n\n\n\n
  5. The role of leadership in talent development<\/strong>
    Effective leadership is essential to supporting and driving employee engagement and retention. Developing management skills that focus on nurturing talent, promoting a positive work environment, and recognizing individual contributions can have a significant impact on employee satisfaction and loyalty.
    <\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"

    Por Jennifer Hill, vicepresidenta de estrategia comercial, Kalibri Labs, miembro de la junta asesora de optimizaci\u00f3n de ingresos de HSMAI Americas. No hace falta decir que hemos tenido muchos cambios en los \u00faltimos a\u00f1os, principalmente debido a la expansi\u00f3n de las herramientas de IA y al fuerte relevo generacional. Se espera que el mercado hotelero […]<\/p>\n","protected":false},"author":4,"featured_media":3733,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[50],"tags":[],"class_list":["post-3732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revenue-management"],"yoast_head":"\nCinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos. - HSMAI Latam<\/title>\n<meta name=\"description\" content=\"Se espera que el mercado hotelero mundial alcance los 5.816,66 mil millones de d\u00f3lares para 2027, creciendo a una tasa de crecimiento anual compuesta (CAGR) del 5,5%. Esto indica una industria s\u00f3lida y en expansi\u00f3n, que puede resultar atractiva para los profesionales que est\u00e9n considerando una carrera en ventas, ingresos y marketing hotelero. \u00bfPor qu\u00e9 parece tan dif\u00edcil?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hsmailatam.org\/en\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos. - HSMAI Latam\" \/>\n<meta property=\"og:description\" content=\"Se espera que el mercado hotelero mundial alcance los 5.816,66 mil millones de d\u00f3lares para 2027, creciendo a una tasa de crecimiento anual compuesta (CAGR) del 5,5%. Esto indica una industria s\u00f3lida y en expansi\u00f3n, que puede resultar atractiva para los profesionales que est\u00e9n considerando una carrera en ventas, ingresos y marketing hotelero. \u00bfPor qu\u00e9 parece tan dif\u00edcil?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hsmailatam.org\/en\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/\" \/>\n<meta property=\"og:site_name\" content=\"HSMAI Latam\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-01T19:54:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-01T19:54:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hsmailatam.org\/wp-content\/uploads\/2024\/09\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"723\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Kelly\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Kelly\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/\"},\"author\":{\"name\":\"Ana Kelly\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/#\\\/schema\\\/person\\\/19839e2feb61be86d9a814d36231b5d4\"},\"headline\":\"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos.\",\"datePublished\":\"2024-10-01T19:54:37+00:00\",\"dateModified\":\"2024-10-01T19:54:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/\"},\"wordCount\":594,\"image\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hsmailatam.org\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg\",\"articleSection\":[\"Revenue Management\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/\",\"url\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/\",\"name\":\"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos. - HSMAI Latam\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hsmailatam.org\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg\",\"datePublished\":\"2024-10-01T19:54:37+00:00\",\"dateModified\":\"2024-10-01T19:54:42+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/#\\\/schema\\\/person\\\/19839e2feb61be86d9a814d36231b5d4\"},\"description\":\"Se espera que el mercado hotelero mundial alcance los 5.816,66 mil millones de d\u00f3lares para 2027, creciendo a una tasa de crecimiento anual compuesta (CAGR) del 5,5%. Esto indica una industria s\u00f3lida y en expansi\u00f3n, que puede resultar atractiva para los profesionales que est\u00e9n considerando una carrera en ventas, ingresos y marketing hotelero. \u00bfPor qu\u00e9 parece tan dif\u00edcil?\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#primaryimage\",\"url\":\"https:\\\/\\\/hsmailatam.org\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg\",\"contentUrl\":\"https:\\\/\\\/hsmailatam.org\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg\",\"width\":1280,\"height\":723},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/hsmailatam.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/#website\",\"url\":\"https:\\\/\\\/hsmailatam.org\\\/\",\"name\":\"HSMAI Latam\",\"description\":\"The Hospitality Sales and Marketing Association International\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/hsmailatam.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/hsmailatam.org\\\/#\\\/schema\\\/person\\\/19839e2feb61be86d9a814d36231b5d4\",\"name\":\"Ana Kelly\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e9e90900c9a666be6c6b36f4f4265e80ef91c9a940568b3feaec6ae7e8c6fb50?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e9e90900c9a666be6c6b36f4f4265e80ef91c9a940568b3feaec6ae7e8c6fb50?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e9e90900c9a666be6c6b36f4f4265e80ef91c9a940568b3feaec6ae7e8c6fb50?s=96&d=mm&r=g\",\"caption\":\"Ana Kelly\"},\"url\":\"https:\\\/\\\/hsmailatam.org\\\/en\\\/author\\\/ana-kelly\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos. - HSMAI Latam","description":"The global hotel market is expected to reach $5,816.66 billion by 2027, growing at a compound annual growth rate (CAGR) of 5.51% in 2023. This indicates a robust and expanding industry, which may be attractive to professionals considering a career in hotel sales, revenue, and marketing. Why does it seem so difficult?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hsmailatam.org\/en\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/","og_locale":"en_US","og_type":"article","og_title":"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos. - HSMAI Latam","og_description":"Se espera que el mercado hotelero mundial alcance los 5.816,66 mil millones de d\u00f3lares para 2027, creciendo a una tasa de crecimiento anual compuesta (CAGR) del 5,5%. Esto indica una industria s\u00f3lida y en expansi\u00f3n, que puede resultar atractiva para los profesionales que est\u00e9n considerando una carrera en ventas, ingresos y marketing hotelero. \u00bfPor qu\u00e9 parece tan dif\u00edcil?","og_url":"https:\/\/hsmailatam.org\/en\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/","og_site_name":"HSMAI Latam","article_published_time":"2024-10-01T19:54:37+00:00","article_modified_time":"2024-10-01T19:54:42+00:00","og_image":[{"width":1280,"height":723,"url":"https:\/\/hsmailatam.org\/wp-content\/uploads\/2024\/09\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg","type":"image\/jpeg"}],"author":"Ana Kelly","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ana Kelly","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#article","isPartOf":{"@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/"},"author":{"name":"Ana Kelly","@id":"https:\/\/hsmailatam.org\/#\/schema\/person\/19839e2feb61be86d9a814d36231b5d4"},"headline":"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos.","datePublished":"2024-10-01T19:54:37+00:00","dateModified":"2024-10-01T19:54:42+00:00","mainEntityOfPage":{"@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/"},"wordCount":594,"image":{"@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#primaryimage"},"thumbnailUrl":"https:\/\/hsmailatam.org\/wp-content\/uploads\/2024\/09\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg","articleSection":["Revenue Management"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/","url":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/","name":"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos. - HSMAI Latam","isPartOf":{"@id":"https:\/\/hsmailatam.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#primaryimage"},"image":{"@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#primaryimage"},"thumbnailUrl":"https:\/\/hsmailatam.org\/wp-content\/uploads\/2024\/09\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg","datePublished":"2024-10-01T19:54:37+00:00","dateModified":"2024-10-01T19:54:42+00:00","author":{"@id":"https:\/\/hsmailatam.org\/#\/schema\/person\/19839e2feb61be86d9a814d36231b5d4"},"description":"The global hotel market is expected to reach $5,816.66 billion by 2027, growing at a compound annual growth rate (CAGR) of 5.51% in 2023. This indicates a robust and expanding industry, which may be attractive to professionals considering a career in hotel sales, revenue, and marketing. Why does it seem so difficult?","breadcrumb":{"@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#primaryimage","url":"https:\/\/hsmailatam.org\/wp-content\/uploads\/2024\/09\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg","contentUrl":"https:\/\/hsmailatam.org\/wp-content\/uploads\/2024\/09\/lightbulb-linking-many-elements-including-data-and-analytics-1.77.jpg","width":1280,"height":723},{"@type":"BreadcrumbList","@id":"https:\/\/hsmailatam.org\/cinco-consejos-para-reclutar-desarrollar-y-retener-talento-para-aumentar-sus-ingresos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/hsmailatam.org\/"},{"@type":"ListItem","position":2,"name":"Cinco consejos para reclutar, desarrollar y retener talento para aumentar sus ingresos."}]},{"@type":"WebSite","@id":"https:\/\/hsmailatam.org\/#website","url":"https:\/\/hsmailatam.org\/","name":"HSMAI Latam","description":"The Hospitality Sales and Marketing Association International","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hsmailatam.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/hsmailatam.org\/#\/schema\/person\/19839e2feb61be86d9a814d36231b5d4","name":"Ana Kelly","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/e9e90900c9a666be6c6b36f4f4265e80ef91c9a940568b3feaec6ae7e8c6fb50?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e9e90900c9a666be6c6b36f4f4265e80ef91c9a940568b3feaec6ae7e8c6fb50?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e9e90900c9a666be6c6b36f4f4265e80ef91c9a940568b3feaec6ae7e8c6fb50?s=96&d=mm&r=g","caption":"Ana Kelly"},"url":"https:\/\/hsmailatam.org\/en\/author\/ana-kelly\/"}]}},"_links":{"self":[{"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/posts\/3732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/comments?post=3732"}],"version-history":[{"count":0,"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/posts\/3732\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/media\/3733"}],"wp:attachment":[{"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/media?parent=3732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/categories?post=3732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hsmailatam.org\/en\/wp-json\/wp\/v2\/tags?post=3732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}