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AI in Action: How to Transform Hospitality Workflows for Maximum Productivity

By Gabriela Otto, President of HSMAI Brazil and Latam, directly from Indianapolis, USA, at HSMAI Commercial Strategy Week 2025


While the use of AI in hospitality still seems like a murky topic for some leaders, the panel “AI in Action: Transforming Hospitality Workflows for Maximum Productivity,” hosted by John Jimenez, VP of E-commerce & Revenue at Noble Investment Group, demonstrated that for those who have already incorporated AI into their workflows, the results are concrete and measurable, and not simply a fad or superficial automation.

Responsible for more than 60 hotels in the US, Jimenez presented a very clear framework for how to intelligently apply AI in everyday operations, focusing not only on content generation but also on increasing productivity in critical functions such as Revenue Management, BI, and e-commerce.

As he emphasized, "It's not about replacing people, but rather allowing teams to focus on what truly generates value, automating repetitive processes and gaining agility in decision-making."
In other words, AI doesn't replace equipment; it multiplies people's potential. As long as it's used in an integrated and strategic way.

Key insights from the talk:

AI as a driver of operational productivity:
 • Implementation of AI to eliminate rework and manual tasks, reducing analysis and reporting processes from 12 hours to 2 hours;
• Example: Cursor AI consolidating more than 45 reports into actionable dashboards for business leadership.

Tools already in use:
 • Perplexity AI → market analysis and competitive intelligence;
• ChatGPT / Claude → generation of reports and summaries for executives;
• AI for automated analysis of 5,700 guest reviews, converting feedback into investment plans and operational improvements.

In addition to well-defined frameworks, the panel presented a practical example that caught attention: the use of Copilot integrated with Demand 360 (a demand platform developed by Amadeus).

NoteCopilot is Microsoft's name for its "AI layer" built into Office tools and other platforms (such as Demand 360, Salesforce, Dynamics, etc.). Copilot is an AI that acts as a "digital assistant" within software.

With AI connected directly to D360, Revenue Management teams can generate automated insights, pacing reports, and demand scenarios much more quickly, without the need to export spreadsheets or manually cross-reference data.

The direct impact? Less time wasted on operational tasks and more focus on strategic pricing and channel mix decisions.
Tools like this demonstrate that AI, when properly integrated, is not just for marketing or content, but a true ally of the Revenue Manager to accelerate business intelligence.

Integration framework (logical and practical structure to know how and where AI should enter the processes and generate the greatest impact on your hotel):
• Automation of data analysis;
• Insights for capex and operations;
• Support for strategic pricing and distribution decision-making.

How to train teams:
 • Training in prompt engineering (teach the team to build smart questions and commands for the AI);
• Development of custom agents Task-specific AI (custom versions of AI, programmed for specific hotel tasks).

The Latin American market is still in its early stages.
Today, very few hotels and groups in the country apply AI in an integrated way to revenue, e-commerce, and business intelligence. And this opens up a huge opportunity:
• Immediate productivity gains — essential in a scenario where our teams operate with increasingly reduced structures;
• Greater precision in decision-making, especially in dynamic pricing and investment allocation;
• Competitive advantage for those who manage to structure their data and train their teams before this becomes the new "market minimum."

AI applied to hospitality is no longer a futuristic topic.
It is already redesigning how we operate and, crucially, how we make decisions.

The question that remains for our leaders in Latin America is:
Who will take the lead and transform AI into a real competitive advantage, and who will wait until it becomes just another mandatory cost?

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Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.