
Artificial intelligence


A study by HSMAI shows how technology and new work dynamics are redefining talent in the hospitality industry
April 1, 2026
Artificial intelligence, the new

Why your hotel needs an AI agent and not just a chatbot
February 23, 2026
Hotels are migrating from

AI won't save your hotel, but it will define what hospitality means from now on.
February 4, 2026
The hotel industry does not face a

HSMAI study reveals how Artificial Intelligence is transforming executive recruitment in the hotel industry
January 8, 2026
The recently published report “How

HSMAI launches ebook on how Artificial Intelligence is transforming the Customer Journey in the hotel industry
2 de December de 2025
El material está disponible de

Breaking Silos: How AI and Data Are Reshaping Business Strategy in Hospitality
6 de August de 2025
Por Gabriela Otto, Presidenta de

AI in Action: How to Transform Hospitality Workflows for Maximum Productivity
24 de July de 2025
By Gabriela Otto, HSMAI President

Changing Hotel Distribution: When Channels Become a Strategy
7 de July de 2025
Gabriela Otto, Presidenta de HSMAI

Low Season: 5 Strategies to Boost Bookings and Profits
2 de June de 2025
A estacionalidad es una realidad