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What every Revenue Manager should know about Sales, Marketing and Distribution

By Gabriela Otto, President of HSMAI Brazil and Latam, direct from Indianapolis, US, at HSMAI Commercial Strategy Week 2025

A Revenue Manager who doesn't talk to Sales and Marketing is falling behind—and that's no small feat.
The commercial strategy landscape in the global hospitality industry no longer allows for silos. The panel brought a very clear message: isolated Revenue Management has lost its importance. Success today depends on deep collaboration with Sales, Marketing, and Distribution, or, as one of the panelists summarized, speakers, “it's not just about leads, but to win and retain customers.”

Led by Keri Spivey (Expedia Group), Lauren Travis (Sage Hospitality Group), Scott Dahl (Les Roches Global Hospitality) and Tre Wilke IV (Evans Hotels), the panel “What Every Revenue Leader Should Know About Sales, Marketing & Distribution” It was a true guide for those who want to be one step ahead.

The customer is changing. The data that most impacted the audience was this: today's traveler consults an average of 277 sites before booking (Expedia data, 2024). The dispersion and complexity of the purchasing journey demands much more than a good price.

What to learn from Sales

What every Revenue Manager in 2025 should (really) know:

  1. Sales isn't just about filling rooms, it's about building relationships.
     Long B2B sales cycles require trust and time, and that future demand isn't reflected in your market report.
  2. Flexibility overcomes rigidity.
     A rigid price kills business. A cited example: losing an event with revenues of R$ 60,000 because the average rate wasn't flexible by R$ 50.
    • No exceptions = lost business
    • Strategic flexibility = Rooms + F&B = everyone wins
      This phrase appeared in a funny image of the panel (those in the room understood the provocation well).
  1. Tariffs are designed to close deals, not kill sales.
  2. Total revenue matters more than ADR or RevPAR.
     The rooms are just the gateway. The vision must be one of total contribution: events, food and beverage, spa, parking, room service, minibar… everything counts.

    So think like a GM, in the end, it's ALL about total contribution.

    Booking 30 rooms at R$ 500 is just part of the game. What matters is adding the ancillary revenue: R$ 15,000 from F&B, events, etc. As they summarized: “Rooms are just the beginning. Sales sells the whole hotel.”

     In a modern, total-contribution-oriented hotel industry, the Revenue Manager's responsibility is to ensure maximum profitability for the entire business—not just the accommodations.

    On the other hand, the Sales team needs to understand that its role is to sell the hotel as an ecosystem of experiences, not a block of room inventory.

    Today's guest buys the sum of: accommodation + gastronomy + well-being + convenience + lifestyleIf the Revenue and Sales vision isn't aligned with that, the hotel loses opportunities, market share, and, of course, margin.

What to learn from Distribution

The future of RM and Sales is collaborative and strategic. It's no longer about "rate control," but about comprehensive business intelligence.

One of the trends is Generative Engine Optimization.

Examples:

  • A boutique hotel in Bento Gonçalves publishes a signature winery guide—and positions itself as a benchmark in the industry.
  • Adding FAQs (Frequently Asked Questions) to the website makes it easier for AI to use and chatbots, helping with indexing and visibility in voice searches.
  • Ensure presence on channels such as Tripadvisor, Booking, and local tourism sites.
  • Implement schema (structured data) so that AI and search engines can “read” the hotel more accurately.
  • Build backlinks (links from other sites that point to yours) of influence (top 10 lists, influencers, blogs reference).

What to learn from Marketing

This marriage is mandatory. And the keys to true collaboration are:

  • Spending time with the teams
  • Explain the “why” of metrics
  • Connect KPIs with guest segments
  • Include Marketing in Yield Meetings
  • Experiences should be more “on the rise” than the price in your concept
  • Offers must reflect the brand's DNA
  • Package products with storytelling and authentic experiences
  • Align all channels (site, search, social, PR) for maximum consistency

We're talking about a story that sells, something that goes far beyond your brand's logo.

Those who remain in the ADR silo will inevitably lose ground to those who have already understood that today's guest doesn't just buy a rate, but experiences, stories, purpose, and, of course, convenience.

For (target customer), who is looking for (specific need or desire), the (hotel name) is a (market segment or positioning) that offers (main benefits) differently than (competition or alternative solutions), through (its unique differential or exclusive value proposition).

This simple formula serves as the strategic foundation for all your communication, package creation, and marketing strategy. pricingIt's a guide to avoiding the mistake of competing solely on price or making generic offers that don't connect with your ideal audience.

Each component of the sentence forces the hotel to reflect:

  • Target customer: Who do you want to attract (profile, segment, behavior)
  • Need/Want: What is that person really looking for when choosing a hotel?
  • Segment/positioning: Your place in the market (luxury, lifestyle, wellness, bleisure…)
  • Main benefits: What the guest gains in practice (not just “comfort,” but actual perceived value)
  • Differential compared to the competition: How you stand out — whether through service, design, experiences, purpose…
  • Unique value proposition: What brings it all together and makes your hotel memorable

It was a panel full of valuable insights and reinforces what we've long advocated at HSMAI Brazil and Latin America events: commercial strategy is a collective game. Revenue, Marketing, and Sales need to work together with an integrated vision of total profitability.

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Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.

Membership Terms and Conditions – HSMAI LATAM

Membership Terms and Conditions – HSMAI LATAM

This document establishes the terms and conditions that regulate the relationship between the HSMAI LATA ASSOCIATION, represented in accordance with its statutes, hereinafter "the ASSOCIATION" or "HSMAI", and the natural person who registers under any of the available forms of membership, hereinafter "the ASSOCIATE".

1. General Considerations
1.1 Membership is personal and non-transferable. Each member will be entitled to the benefits described in Section 5 of this document.
1.2 By completing your registration through the official website of the ASSOCIATION (hsmaibrasil.org), the ASSOCIATE expressly declares his/her willingness to join, accepting and submitting to both the statutes and the stipulated conditions.
in this document.
1.3 The application for membership will be evaluated by the Board of Directors of HSMAI BRASIL, in accordance with the provisions of the entity's bylaws.

2. Contribution and Access to Benefits
2.1 The ASSOCIATE may choose the value of its contribution from the options available on the website: hsmaibrasil.org/associe-se2.
2.2 Only members who are up to date with their payments will be able to access the benefits described in clause 5.
2.3 In the event of non-payment, access to the site and benefits will be automatically suspended and may be reactivated once outstanding fees have been regularized, without prior notice.
2.4 In the case of automatic renewal, the value of the contribution will be adjusted annually based on the IPCA index.

3. Validity and Renewal
3.1 The ASSOCIATE agrees to maintain his/her active membership for a minimum period of 12 (twelve) months, which implies making 12 monthly payments.
3.2 If you do not express your wish to cancel, the membership will be automatically renewed for a new 12-month period.
3.3 Each renewal will also entail a new minimum loyalty commitment for 12 months.

4. Cancellation and Penalties
4.1 If the MEMBER wishes to cancel their membership, they must notify the ASSOCIATION in writing at least 30 days before the end of the 12-month period. Otherwise, their membership will be automatically renewed for another year.
4.2 Early cancellation entails payment of a penalty proportional to the time remaining in the loyalty period, as well as reimbursement of the benefits received as a member, the value of which will be determined by the ASSOCIATION.
4.3 Members excluded for non-payment may be reinstated by paying the outstanding dues and completing a new membership process.

5. Benefits for Active Members
5.1 Free access to all open events organized by HSMAI in Brazil and Latin America.
5.2 Receiving the weekly HSMAI Insights newsletters on international sales, marketing and revenue management.
5.3 Preferential access with special conditions to HSMAI Academy courses, certifications and webinars (academy.hsmai.org).
5.4 Networking opportunities with national and international professionals.
5.5 Exclusive discounts on HSMAI events, publications and international activities.

6. Final Conditions
6.1 By registering as a member on the ASSOCIATION's virtual platform, I declare that:
• I fully understand and accept the terms set forth in this document and in the HSMAI bylaws.
• I agree to comply with all obligations arising from my membership while it is valid.

Jurisdiction: For the interpretation of this contract and the resolution of any potential disputes, the parties agree to submit to the courts of the Capital District of the State of São Paulo, expressly waiving any other jurisdiction, however privileged.
Authorization for the Processing of Personal Data – LGPD

The purpose of this document is to record your free, informed, and explicit consent for the processing of your personal data, in accordance with Law No. 13,709/2018 (General Law on the Protection of Personal Data – LGPD) of Latin America.
By accepting this document, you expressly authorize HSMAI LATAM, represented in accordance with its bylaws, hereinafter "the Association" or "HSMAI-LATAM", to make decisions related to the use of your personal data, as well as to carry out its processing, which includes operations such as the collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, storage, deletion, evaluation, modification, communication, transfer, disclosure or extraction of data.

1. Purpose of this Authorization
By this authorization, you allow us to use your personal data exclusively for purposes related to your relationship with HSMAI LATAM, in compliance with the LGPD. We are committed to respecting your privacy and acting transparently regarding the use of your information.

2. What data do we collect and how do we use it?
By interacting with our services, you consent to us collecting, processing, and storing your personal data. This may include:
- Information provided upon registration: full name, address, email, phone number, photograph, and information necessary for your affiliation or participation in activities.
- Communications: data generated through emails, calls, messages, or other means of contact with our team.
- Payment information: card details, bank accounts, billing, CPF, CNPJ, and other data necessary to manage transactions and payments.

3. What do we use your data for?
The data collected will be used for:
- Provide, improve and personalize our services.
- Comply with legal, tax, or regulatory obligations that require sharing information with third parties, judicial authorities, or government entities.
- Contact you for commercial or administrative purposes related to your association with HSMAI LATAM.
- Issue charges or manage payments for services and products.
- Send you information about events, products, conferences, services, or materials, whether free or paid, related to our activities.
- Design and promote personalized content and experiences for you.

4. Safety and Responsibility
HSMAI LATAM is committed to strictly complying with the LGPD and protecting your personal data by:
- Storage on secure servers owned by us or those of authorized providers.
- The use of encryption protocols such as SSL to protect data traffic.
- The adoption of industry-recognized safety best practices and certifications.
Your data will be retained as long as necessary to fulfill the purposes described herein. If the data is anonymized (i.e., cannot be linked to a person), it may be retained indefinitely.