Knowledge
The Cost of Convenience: Why Price-Only Revenue Management May Be Failing Your Hotel
Revenue management focused solely on rates has gained traction in the last decade. It seems efficient at first glance, since
Hospitality with Purpose: When the Experience Transforms the Guest
At the HSMAI Marketing Advisory Board, leaders discussed how today's travelers are looking for more than just stays. They want meaning,
Understanding Today's Customer for Commercial Success
By Gabriela Otto, President of HSMAI Brazil and Latam, directly from Indianapolis, US, at HSMAI Commercial Strategy Week 2025 We are
Breaking Silos: How AI and Data Are Reshaping Business Strategy in Hospitality
By Gabriela Otto, President of HSMAI Brazil and Latam, directly from Indianapolis, USA, at HSMAI Commercial Strategy Week 2025
Rethinking the Guest Journey: How Hotels in Mexico Can Grow Beyond Rooms
By Maína Pietrobelli, Business Development Director LatAm & Iberia at Plusgrade You can't scale a fixed asset. The teams
AI in Action: How to Transform Hospitality Workflows for Maximum Productivity
By Gabriela Otto, President of HSMAI Brazil and Latam, directly from Indianapolis, USA, at HSMAI Commercial Strategy Week 2025 While
What every Revenue Manager should know about Sales, Marketing and Distribution
By Gabriela Otto, President of HSMAI Brazil and Latam, direct from Indianapolis, US, at HSMAI Commercial Strategy Week 2025
Changing Hotel Distribution: When Channels Become a Strategy
Gabriela Otto, President of HSMAI Brazil and Latam, from Indianapolis, USA, at HSMAI Commercial Strategy Week 2025 HEDNA
HSMAI Commercial Strategy Conference: The event defining the future of global hotel strategy
By Gabriela Otto, President of HSMAI Brazil and Latam, direct from Indianapolis, US, at HSMAI Commercial Strategy Week 2025 Brazilians
Social Media Myths in the Hospitality Industry – Debunking the Absolute Truths
In a constantly evolving digital environment, social media has become an indispensable tool for the hospitality industry.